Sakura Collection Fashion Design Award Show will be held at the University of Pennsylvania in Philadelphia

Young designers from around the world will showcase their fashion designs using traditional Japanese fabrics in Philadelphia this week at the 2022 Sakura Collection Fashion Design Award Show.

This is the first time in the competition’s 10-year history that it has been held in North America.

Sakura collection To displaywhich features the work of the brand’s design competition finalists, takes place Wednesday at 3 p.m. at the University of Pennsylvania’s Iron Gate Theater.

Created in 2012 as a competition primarily aimed at fashion students in Asia, the competition has expanded in 2020 to an international scale. Each year, designers must use specific Japanese materials to create their creations.

This year, each competitor had to use Enshu Men Tsumugia traditional Japanese textile material.

The show will begin with opening remarks from Ambassador Mikio Mori, Consul General of the Japanese Consulate General in New York, and Philadelphia Mayor Jim Kenney. The judges of the competition are Elissa Bloom, executive director of the Philadelphia Fashion Incubator, and Osamu Saito, creator of Yohji Europe SA

Along with the fashion show, there will be live performances featuring traditional Japanese music and culture. After the event, there will be a reception where guests can meet the creators and performers, and enjoy Japanese sake and snacks.

The competition is organized in collaboration with the Consulate General of Japan in New York, the Center for East Asian Studies at the University of Pennsylvania and the City of Philadelphia.

“The Sakura Collection Fashion Design Award is a wonderful opportunity to connect young designers with traditional Japanese culture,” Mori said. “I am thrilled to have the opportunity to help bring this award to life in North America for the first time and to showcase Japanese culture and the work of these talented creators in the city of Philadelphia.”

People can vote for their favorite designs on Sakura collectionit is website. Internet voting takes place until 1 p.m. Wednesday.


Sakura Collection Fashion Design Awards Show

Wednesday July 6
3pm-6pm | Free
Iron Gate Theater
University of Pennsylvania
3700 Chestnut St., Philadelphia, PA 19104

Joseph E. Golightly